REAL Software Announces Rapid Release Plans for REALbasic 2005
AUSTIN, Texas, USA (May 20, 2005) REAL Software announced today that
REALbasic 2005 will ship next month and will be updated every 90 days
via the
company's Rapid Release Model. This model is detailed in a new white
paper,
"The Rapid Release Model for Software Development
<http://www.realsoftware.com/rapidrelease> ," available from REAL
Software.
"Although this model has been used by companies that sell software as a
service, like salesforce.com, this is new ground for companies that sell
packaged software, like REALbasic," stated Geoff Perlman, president
and CEO
of REAL Software. "Our customers often need to incorporate the latest
technologies, whether Windows, Macintosh or Linux, into their
projects. This
Rapid Release Model is a way for us to address their needs more
quickly."
"As a REALbasic user," stated Jason Essington, a developer at Green
River
Computing, "we look to REAL Software to provide us with the
capability to
implement new technologies as they become available. This Rapid Release
Model can really help us produce better software and bring new
technologies
to our users faster."
In the past, REAL Software introduced major releases in 6-month to
18- month
increments, depending on the features implemented. In addition, the
company
released minor maintenance updates that were distributed for free to
holders
of current software licenses. In the new Rapid Release model, REAL
Software
will update REALbasic every 90 days with both bug fixes and new
features.
"There are additional benefits to this new model," added Perlman.
"Although
the pace of development remains the same, the Rapid Release Model
gets new
updates into the hands of customers sooner and enables development
schedules
to be more closely managed. This helps us deliver better quality
software,
on-time, as promised."
Rapid Release Model Pricing and Availability
REALbasic 2005 Professional Edition will be offered at a special
introductory price of $399.95; list price is $499.95. REALbasic 2005
Standard Edition is priced at $99.95. All new licenses include six
months of
updates. All pricing is provided in $US.
REALbasic Upgrades
Any REALbasic license may be upgraded to REALbasic 2005. All upgrades to
REALbasic 2005 include six months of software updates. The REALbasic
2005
Standard Edition upgrade is $49.95. The REALbasic 2005 Professional
Edition
upgrade is $199.95. Academic pricing for upgrades to REALbasic 2005 is
$39.95 and $149.95, respectively.
Future Updates
All REALbasic 2005 licenses and upgrades include six months of updates.
When the six-month update period ends, it may be renewed in 12-month
increments. Annual update renewals are priced at $49.95 for Standard
Edition
and $199.95 for Professional Edition. Academic pricing for annual update
plans is $39.95 and $149.95, respectively.
About REAL Software
REAL Software provides REALbasic 2005, Cross-Platform That Really
Works, for
people who want to create and deliver cross-platform software for
Windows,
Macintosh and Linux. REALbasic is highly compatible with Visual Basic
and
includes a utility to help migrate Visual Basic applications cross-
platform.
REAL Software was founded in 1996 and is based in Austin, Texas. For
more
information visit www.realsoftware.com or call 512.328.7325.
Contact: Gwen Palmer
gwen at realsoftware dot com
(512) 328-7325 x712
www.realsoftware.com
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